Operating Model

Our model for disseminating information divides into three. We have skills for the middle part. At the beginning and end we need help from partners and volunteers. It's roughly comparable to a town water supply:


Water Supply	Online Safety Advice
1. Collect: Continuous process, quality/strategic concerns
(Water: collect and purify) Scientists Engineers	Online Safety: Collect, evaluate and classify Quality content is not sensational or out of line with best practice University Volunteers
2. Deliver: Multiple projects and issues
(Water: Bulk mains transport) Engineers	Build/maintain web site Site design and maintenance, usage stats, communications, funding and running the company Technologists Designers Writers Management
3. Connect: To many local users
(Water: Pipework in the house) Plumbers	Relay information directly to the public Community connections are needed to deliver our message to a hard-to-reach audience. Community Groups Volunteers